“A continuing success story for the bottled water category has been the steady rise in per capita consumption, which sat at 23.8 gallons per capita in 2004.  'Bottled water is about 26 gallons per capita now and if you add in enhanced and fortified waters, it's closer to 27 or 28 gallons,' [Michael] Bellas asserts.  Per cap consumption of bottled water has risen steadily since 1976 and the bottled water category has managed to more than double its per cap consumption level since 1995, when consumers drank an average of 11.7 gallons.”

Beverage World Magazine, April 2006

· Trended Per Capita Bottled Water Consumption
· Trended Per Capita Beverage Consumption
· Trended Bottled Water Volume Growth
· Trended Bottled Water Dollar Growth
· Annual Bottled Water Volume Sales
· Annual Per Capita Beverage Consumption

· Nestlé Waters North America U.S. Share of Category
· Nestlé Waters North America U.S. Sales Revenue
· Brand Share by Region
· Brand Taste & Trust Ranking
· Company Stats

Nestlé Waters North America At A Glance