Reduce
New Eco-Shape™ bottle: 12.5 grams of plastic on average!

• The lightest half-liter PET plastic beverage bottle ever produced in the U.S.
• 30% less plastic than the average half-liter beverage bottles*.

• Lighter than the average carbonated soft drink container.
• 65 million pounds of plastic to be saved in 2008.
• Eco-Shape launching more container sizes in 2008 and beyond.

Using less packaging

• NWNA reduced the shrink-wrapping on half-liter cases by 11% over the last 3 years, a significant savings of plastic.
• In the last 9 years, reduced the size and weight of labels, saving millions of pounds of paper.
• Within the last 10 years, eliminated millions of pounds of corrugated cardboard.

* Based on a 2007 nationally conducted audit of half-liter bottles, 34 different half liter bottles across the water, soda and tea categories were weighed in 12 cities. On average, Eco-Shape was found to contain 30% less plastic when compared to the mean of the other beverage bottles.

Reuse

• Our Home & Office division is the largest returnable bottled beverage company in America.
     – 3-gallon and 5-gallon containers are each reused about 35 times.
     – When they are no longer useable, 3-gallon and 5-gallon containers are recycled, becoming automobile parts, playground equipment, lawn furniture and other products.

Recycle

• 100% of NWNA bottles are recyclable.
• Recycled PET is in high demand for fabric, carpeting and other consumer goods.

But recycling is falling short of its potential in the U.S.

• The bottle protects the water’s quality and provides portability.
• Today, bottled water containers account for less than one-third of 1% of landfill waste. However, with a U.S. PET recycling rate of 23.5%, recycling is falling short of its potential.⁶
• NWNA is working with environmental groups and other stakeholders to support a comprehensive 21st-century recycling solution for America.

Renewable materials for packaging

• We are committed to finding new packaging solutions that are more sustainable and from more renewable sources.

“It is our goal to help promote a comprehensive recycling program that significantly improves recycling rates in this country.”
Kim Jeffery
President and CEO, NWNA

6. NAPCOR, Oct. 29, 2007, “2006 Rate Report Shows PET Container Recycling Rate Up For Third Year At 23.5%.”

- Promoting health and hydration

- Responding to disasters

- Managing water resources for long-term sustainability

- Reducing our supply chain footprint

- Being a good neighbor

Printable version of NWNA Corporate Citizenship Vision and Commitment.