All of us at BlueTriton Brands share the global concerns about the public health and economic impact of COVID-19. In addition to delivering our bottled water products to customers throughout the country, we have been actively engaged in giving back to the communities where we operate and the industries we support. From donating millions of bottles of water to contributing more than $2 million to support families and industries impacted by the pandemic, we are committed to helping those in need.
Packaging with Purpose: Blue Bottles for Hand Sanitizer
So far, we have committed to provide more than 281,000 specially designed bottles to approximately 15 distilleries and healthcare organizations across nearly 10 states to be used for hand sanitizers. We have already delivered over 165,000 of them. That includes 65,000 to a distiller in Pennsylvania; 20,000 bottles to distilleries, a healthcare organization, and a veterans home that are filling bottles in Maine; over 50,000 to a distillery and transportation business supporting efforts in Texas; and 1,000 to a healthcare organization in Massachusetts. We continue to respond to requests for these specially designed bottles. Learn more about how one distillery in Maine is using these blue bottles.
Providing Water to Communities in Need Across the Country
We have a long history of donating bottled water to those impacted by emergencies and disasters. We are continuing to do that during the COVID-19 pandemic, by providing water to healthcare professionals in emergency rooms where remaining hydrated is critical for their own health, especially when working long hours at a hectic pace. We are also continuing to donate water to others on the front lines, to Food Banks, and to communities without access to safe, clean drinking water where the population is sheltering in place. From January 1, 2020 through July 27, 2020, we have donated approximately 7.2 million bottles of water in various sizes. This does not include our donations to support the residents of Flint, MI.
Working with the Navajo Nation
We worked with DigDeep, a human rights nonprofit organization, to distribute a donation of 261,360 gallons of Arrowhead® Brand 100% Mountain Spring Water to the Navajo Nation, which spans the states of Arizona, New Mexico, and Utah. More than 30 percent of the 170,000+ residents of the Navajo Nation do not have running water in their homes. Helping to ensure families have enough water to stay hydrated, and to wash their hands, is especially critical during a national health emergency like the COVID-19 pandemic, and we were honored to help when DigDeep reached out to explain the need. The water we donated was distributed by a network of volunteers to families across the Navajo Nation. Learn more about our collaboration with DigDeep by watching a video segment that aired on ABC-TV’s Good Morning America.
Supplying Water to 1 Million Residents in California
We collaborated with a group of California nonprofits, including Ceres, Community Water Center, Leadership Counsel for Justice and Accountability and Self Help Enterprises, to fulfill an urgent water need resulting from the COVID-19 crisis in California, particularly for rural communities in San Joaquin Valley, East Coachella Valley and the Central Coast. One million residents regularly face challenges in obtaining water, and COVID-19 has greatly exacerbated the situation. Many households with unsafe tap water rely on bottled water as their primary source of water for drinking, cooking and even washing their hands, but demand for bottled water has led to a shortage in rural communities. Ceres and its partners estimated they needed about 14,000 gallons of bottled water per month and contacted us to fill this need. We committed to supply all 14,000 gallons of water per month for April, May and June, which Self Help Enterprises safely distributed to the impacted areas.
Donating Water to Children in Need
We donated more than 596,000 bottles of water to the Children’s Hunger Fund and Feed the Children to help provide one of life’s basic essentials – safe drinking water – to children and families struggling with food insecurity. Children’s Hunger Fund, a non-profit organization that aims to provide sufficient food, safe drinking water and adequate shelter to kids and families in need, distributed the water across Dallas, Texas; Indianapolis, Ind.; and Chicago, Ill. Feed the Children, a non-profit organization focused on alleviating childhood hunger, distributed through Christian Appalachian Project in Corbin, Ky.; Bread of Life Outreach in Newport, Pa.; and The Community Mission Fuller Center in Minersville, Pa.
Helping Essential Workers
ReadyRefresh Shows Gratitude Along Our Routes
In May, ReadyRefresh launched a community support initiative, which enabled our ReadyRefresh Service Representatives (RSRs) or drivers the opportunity to give back to their community and show their gratitude to customers working in essential services along their routes. As part of the initiative, each RSR could donate two cases of water per route per day to customers working in essential services such as medical facilities, assisted living centers, or customers who are known first responders. RSRs donated more than 275,000 bottles of water to more than 10,600 essential workers from May 4 to May 29. In addition to its RSR community support initiative, ReadyRefresh has donated more than 150,000 bottles of water to hospitals, food banks, nursing homes, communities in need and other organizations since the COVID-19 pandemic began.
ReadyRefresh launched an initiative called “Welcome Back to Business” to help the many small businesses impacted by COVID-19 as they reopened. During a four-week period in August and September 2020, RSRs donated nearly 300,000 bottles of water to small businesses along their routes.
Thanking Our Truckers
We are grateful to the truckers who continue to deliver our products to stores. As a sign of our gratitude, we have been supplying third-party truckers delivering water to our factories and truck drivers delivering our products to stores with cases of water to keep them hydrated on their important journeys.
Increasing Donations to Flint, Michigan
Since we began weekly water donations to three Help Centers in Flint in May 2018, we have delivered over 10 million bottles of water. Since the COVID-19 crisis has kept certain at-risk groups from getting to the Help Centers to pick up water, we have increased our donations. We have been working with Flint Mayor Sheldon Neeley to deliver an incremental 90,000+ bottles to the City of Flint for distribution to its residents who cannot leave their homes.
Helping to Keep Families Hydrated
Pure Life® and No Kid Hungry
To help ensure families remain fed and hydrated during the crisis, Pure Life® is supporting No Kid Hungry, a national anti-hunger campaign, with a $1 million contribution. As part of the collaboration, Nestlé Pure Life helped build and is raising awareness of No Kid Hungry’s Free Meal Finder – a new online resource that helps families find free meals near them – through a new public service announcement. Pure Life® teamed up with WWE superstar Titus O’Neil to help deliver the message.
Food Bank of Lower Fairfield County
We have long supported the Food Bank of Lower Fairfield County, both through volunteering and organizing canned food drive donations. Since we are unable to do either at this time, and there is an urgent need to assist those with food scarcity issues, we recently donated $10,000 to replenish much-needed supplies.
Operation 5-Borough Food Drive in New York City
We donated 80,000 gallons of Poland Spring® Brand 100% Natural Spring Water through FreshDirect’s “Operation 5-Borough Food Drive,” a citywide food initiative to deliver thousands of boxes of groceries to help New York families in need.
Maine Tourism Relief Fund
The Maine Tourism Relief Fund founded by Poland Spring and the Maine Tourism Association was recently created to provide grants to companies experiencing hardship from business closures due to COVID-19. We have committed to giving $100,000 to the fund, which will benefit small Maine businesses in the tourism industry and their employees.
United Way of Maine Telethon
On April 9, NEWS CENTER Maine hosted an all-day telethon to support the United Way of Maine’s COVID RESPONSE FUND. We are proud that Poland Spring, as part of our amily, donated a $58,000 match, which will go to the United Ways of Maine to help Mainers during this challenging time.