Nestlé Waters North America (NWNA) is leading the way in digital marketing is the message that came through loud and clear at the Salesforce Connections conference recently held in Atlanta. Antonio Sciuto, NWNA Chief Marketing Officer, a key note speaker, was joined on the main stage by an amazing line-up of speakers, including Good Morning America anchor Robin Roberts and astronaut Scott Kelly.
Nestlé Waters NA is embracing emerging technology in this age of disruption and digital transformation, leveraging digital solutions, to support an integrated understanding of the consumer and mapping the end to end journey. Antonio demonstrated to an audience of 5,000 people, plus another 1.2 million connected online, how NWNA is breaking ground in digital marketing by personalizing the consumer experience. His presentation, demonstrations and breakout group showed Nestlé s capabilities in the digital space that is enabling this cutting edge, personalized consumer journey.