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Bottled Water Packaging Innovations

Nestlé Waters North America continuously strives to seize the latest innovations in packaging to help reduce waste. That’s why we’ve focused efforts and allocated resources to use more recycled and recyclable plastic, such as PET plastic, in our bottle.

Reducing Plastic

Plastic Reduction

PET plastic water bottles represent only one-third of one percent of the total solid waste stream in the U.S. But while plastic water bottles make up a very small portion of overall solid waste, Nestlé Waters North America is committed to doing even more.

Since 1990, we have reduced the plastic content of our half-liter bottles by more than 60%. Light weighting – reducing the amount of plastic resin – saves energy and reduces our carbon footprint. Additionally, our bottle labels are 35 percent smaller.

Increasing Recycled Content

Increasing Recycling 

Since 2010, we’ve worked diligently to increase the amount of recycled content in our bottles.  In early 2018, we reached a company milestone with the introduction of a new 700-mL Nestlé® Pure Life® bottle made entirely from 100 percent recycled plastic.

Starting in 2017, 9 out of every 10 of our Arrowhead® brand regional spring water bottles are made with 50 percent recycled material. We’re also expanding our overall use of recycled PET (rPET) by nearly 40 percent for the Arrowhead® brand – the equivalent of 18 million pounds of recycled material.

In 2018, we announced that our entire U.S. packaging portfolio will be 25% rPET by 2021 and on track to achieve 50% rPET by 2025. Poland Spring® Brand 100% Natural Spring Water, America’s leading spring water brand, announced in June that it plans to be the first major bottled water brand to reach 100% recycled plastic across its still water portfolio by 2022reach 100% recycled plastic.

Thanks to California’s high recycling rate and help from our partner CarbonLite, using 86 million pounds of recycled plastic in our bottles has saved 69,660 tons of carbon emissions. This is equivalent to 39,000 round-trip flights from New York to Los Angeles or taking 13,349 cars off the road for a year.

Recovering plastic bottles is one of our highest priorities. Failing to do so means plastic ends up in landfills, natural areas, and our oceans, and we are committed to doing our part to solve the problem. One of the most important actions we can take to increase recovery is teaching people how to recycle.